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RIM Storms Prepaid Market with Free Unlimited Local Calls

* Yet another bonanza from Reliance Infocomm - Revolutionary Pre-paid Voucher of Rs 440
*Local Calls to any Reliance number, absolutely free
*All other calls within circle @ 80 paise only
* Families, businessmen, couples and friends can now talk to heart's content

Hyderabad,October,2004: In a revolutionary move demolishing the very concept of Talk Time in prepaid mobile telephony, Reliance Infocomm has launched an unprecedented prepaid Recharge Voucher (RCV) of Rs 440-denomination that allows unlimited local calls to any Reliance mobile or fixed phone within the circle.

The innovative Reliance Infocomm RCV is aimed at facilitating the large population of Reliance Infocomm subscribers who have heavy usage for local calls and wish to stay in touch with other Reliance Infocomm subscribers within their circle.

Under the Rs 440 RCV, tariff for calls to other mobile and fixed phones within the same circle is pegged down at 80 paise a minute, while tariff for STD calls remains unchanged. The Recharge Voucher is valid for 30 days from the date of issue.

Announcing the launch of the new scheme, S P Shukla, President - Products and Services, Reliance Infocomm, said: "The Rs 440 RCV will be immensely useful to the Reliance IndiaMobile community which will soon be 10-million strong. The RIM community can now freely stay in touch within the same circle without any concern of talk-time cost. This is yet another endeavour by the company to realize the founder Chairman Dhirubhai Ambani's dream of taking the benefits of mobile telephony to the common man."

The new, value enhanced product will particularly be useful for small business personnel, entrepreneurs in multiple locations and travelling sales personnel, apart from families with more than one RIM connection. Also, families of a large number of students who stay out of the city for higher education could constantly be in touch with them without having to worry about talk time limitations.

Reliance Infocomm Ltd., a Reliance group company, is India's largest mobile service provider with over nine million customers. Reliance Infocomm has established a pan-India, high-capacity, integrated (wireless and wire line) and convergent (voice, data and video) digital network, to offer services spanning the entire Infocomm value chain - infrastructure, services for enterprises and individuals, applications and consulting. The Reliance Group, founded by Shri Dhirubhai H. Ambani (1932-2002), is India's largest business house with total revenues of over Rs 99,000 crore (US$ 22.6 billion), cash profit of Rs 12,500 crore (US$ 2.8 billion), net profit of Rs 6,200 crore (US$ 1.4 billion) and exports of Rs 15,900 crore (US$ 3.6 billion).

Reachout's News Bureau
October'04
 

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