ReachoutHyderabad.com Presents
"Business Personality in Focus"

 

Narendra Paruchuri
CEO, Pragati Offset Pvt. Ltd.
 




 

 

Hyderabad: Pragati has been in the printing field for over 40 years, and it has earned the loyalty of some of the top corporate houses in India with its quality, timeliness and customer-service.

Pragati is a one-stop service provider with prepress, printing and finishing/bindery under a single roof. With 6 presses capable of 4-6 colour printing at speeds of upto 15,000 impressions per hour and sizes of upto 28.5 x 40, Pragati has the capacity and the redundancy built into the system to handle large jobs with the quickest turn-around time. A fully digital prepress department with direct CTP technology, as well as a full-service bindery add to the quality, speed and efficiency.

The most important component of any workflow are the people. Pragati boasts of an excellent workforce of highly motivated people trained in-house and adept at handling state-of-the-art equipment.

Pragati was started in 1962 by Hanumantha Rao, a journalist, with the dream of establishing a top-of-the-line printing house. “Pragati” means “progress” in Sanskrit.
To ensure the continuity of his dream, Hanumantha Rao then groomed his sons, Narendra and Mahendra to take over. The brothers set about modernizing the press at every level, sourcing equipment from the best of international manufacturers. Their passion for good quality printing and design, deep knowledge and understanding of technology involved, combined with hands-on work experience at the shop floor
level, saw Hanumantha Rao's dream become a successful reality.

Pragati was the first company to introduce Phototypesetting in South India in 1979. This was the take-off point, with many customers taking advantage of this technology for setting type for their designs (this was before the advent of desktop publishing and Macintoshes in 1984). This brought many customers to Pragati, who have remained with us since then. The first 4 colour offset printing press was introduced in 1985, and we went on to install India’s first printing press with computer controlled register, ink-key setting and dampening in 1988. We remain pioneers, being the first to install CIP3 compliant presses & high-end commercial CTP devices in India. We were also among the first to offer online aqueous coating as well as Spot UV Coating technologies to the market.

A simple but focused philosophy, “Produce the highest quality product in the least amount of time at a good price-performance ratio" has seen Pragati grow from strength to strength. And along the way, Pragati has built up sound client relationships – so much so that Pragati is perceived not merely as a supplier of printed materials, but as an extension of a client's marketing team.

Today, Pragati services its customers world-wide from Hyderabad and its marketing office in Mumbai (Bombay).

As with clients, a strong relationship has been established with employees as well. The work force at Pragati is in fact its biggest asset - the first binder and pressman employed at the press are still active!

Every aspect of Pragati’s business exudes professionalism and progress, at the same time not forgetting that it’s still the old-fashioned ideals like quality, trust and loyalty that make Pragati successful.

Pragati has been bestowed with many honours in printing.
vSAPPI Asian Printer of the Year 2003
vAwards Presented at the"SAAPI Asian Printer of the Year 2002 " held at Hong Kong
vAwards Presented at the"SAPPI Asian Printer of the Year 2001"
v2nd South Asia Print Congress held in March 2000 in Katmandu
vNational Awards for Excellence in Printing
vBest Printer in Quality in the SAARC Countries awarded in New Delhi.
vCAG & Ad Club Gold Award for 1997.
vExcellence in Printing - 5th World Print Congress, 1996.
vNational Award for Excellence in Printing for 1992-93, awarded by the then President of India, Dr. Shankar Dayal Sharma.

April' 2005
 


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