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IDEA Cellular offers 2-way roam to its Prepaid Customers in Andhra Pradesh

Offers Greater Convenience to the Prepaid Customers on the move

Hyderabad: In a continuing effort to provide value for the customers, IDEA Cellular Ltd.-AP, the most preferred cellular service provider, that offers the widest coverage has started offering 2-way roam facility to its prepaid customers in Andhra Pradesh. This 2-way roam on Idea chitchat Prepaid cards comes as a great convenience to the subscribers who are always on the move.

IDEA Cellular has implemented the Customised Application of Mobile Enhanced Logic (CAMEL) in its Prepaid Intelligent Network (IN), which makes 2-way Prepaid Roaming a reality for its customers across Andhra Pradesh. The service is being offered to all IDEA Chitchat subscribers in Andhra Pradesh, who will now be able to enjoy 2-way roam facility in all the IDEA circles (Maharashtra, Goa, MP, Chattisgarh, Gujarat & Delhi), select Hutch circles namely Mumbai, Chennai, Kolkata and Karnataka and Spice circle of Punjab.

The salient features of this facility are:
·Subscribers can make outgoing & incoming calls and receive & send SMS in the roaming networks.
·The service is Pre-activated on all Idea chitchat pre-paid connections which cost just Rs. 199
·Call rates while roaming are operator dependant
·Recharging with Idea chitchat recharge cards, while roaming is also possible through a landline by dialing 09848102222.
·While roaming, balance enquiry can be done by calling *111#

IDEA was the first telecom operator to offer 2-way roam to prepaid subscribers in India when it made the service available to customers in Delhi as early as November 2002.

Mr. S. K Subramanian, Chief Operating Officer, AP & MP Circles, IDEA Cellular Ltd. said, “Prepaid has emerged as the dominant segment with people from different walks of life coming into the category through this product. We realize that the new evolving customer has much need for the full roaming feature on his prepaid connection. Take a trader from Visakhapatnam, who frequently travels to Chennai or a young student going for a weekend getaway, our 2-way roaming gives them full connectivity and mobility at all times. I believe this initiative will benefit a large number of our subscribers, who look for greater value from their IDEA connection.”

About IDEA Cellular Ltd.
IDEA Cellular is the leading cellular operator currently providing services in Maharashtra, Gujarat, Andhra Pradesh, Madhya Pradesh and Delhi circles. IDEA Cellular is jointly promoted by Tata, Birla and AT&T.

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