"Our aim is to provide a one-stop shop for a complete listing of products and services of Hyderabad and Secunderabad", says Mr. Maju Kuriakose, Chief Executive, Reach-out Business Network, promoters of the site. "Advertising on printed Yellow Pages was without much visibility and proper feedback. We plan to offer a different reach to yellow pages advertising through the site, which is accessible to all the potential clients round the clock and around the globe. Imagine a product or service being noticed as far away as in London or Paris. And all that at a nominal price only", said Mr. Kuriakose.

 The services being offered by Reach-out to prospective registrations include direct link to the customer's homepage. Reach-out business Network also offers web designing, web hosting, and advertising services besides the business directory website. The firm has already created websites for Everest Organics, Tool Tech packing Machine, Environa Air Curtains etc.

One of the unique features of the site is Hyderabad Live, a special treat for non- Hyderabadis that takes them on a non-stop interactive tour of the city in all its splendour and glory.

The site has small and interesting write-ups on Hyderabad specialties like Irani chai (tea), biryani, pearls and bangles. The write-ups give info on how to brew, how to cook and where to buy, respectively. Hyderabad Live also contains features like Business man of the month, topic of the month and movie of the month, besides regulars like arts, business, computers and Internet, government and politics, news, recreation, regional, shopping, society and culture, travel and stock watch. 

Features like stars this month, people search, exclusive Hyderabadi cuisine and students corner are going to be added soon, said Mr. Kuriakose. The site also provides space for free classifieds on Hyderabad Live. 

Mr. Kuriakose claims that the site is registered on the top search engines unlike some of the rival Sites. "Thanks to search engines like excite!, visibility and accessibility of our site is much more than other sites. Even a simple click of curiosity might result in a profitable business transaction", he said.