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Telugu directors seek more funds and mini theatres for children's films screening

Hyderabad|India|November'2009: Telugu film personalities have urged the state government to take lead in promoting children’s film movement by taking it to districts and also in providing more subsidies to film makers in the state .

Film directors and film makers Tamma Reddy Bharadwaj and G. Narayan Rao said the Andhra Pradesh Government which had taken lead in bringing the children’s film festival to Hyderabad on a permanent basis should also become a role model in production and distribution of children’s films with adequate concessions .

Both were addressing press conference at the Media centre of the 16th International children’s film festival at the Prasad’s IMAX. Veteran journalist Sri. G S Varadachari ,Chairman of the Media committee of the festival presided over the press conference.

Sri Thamma Reddy Bharadwaj said the government should increase the subsidy quantum from the present Rs.35 to 25 lakh ceiling . “ It is difficult to produce quality children films at that cost which too is given in one or two instalments “ he said .

The popular director of award winning “ Anthapuram “ and chiranjeevi starrer Kiraya Mogudu , Bharadwaj said the government should fully finance the children’s films and chose good directors to do films for them . “ Not for just film festivals sake but for screening for children on topics of children’s interest on a regular annual basis “ he said.

Bharadwaj said the film festivals like the present one functioned as ‘ work shops’ for telugu film makers and directors . “ To further promote the children’s film movement the festival should go to the district towns “ he said advocvating that the golden elephant award winning movies should be taken to districts .

Another popular telugu film maker and actor G. Narayan Rao said that children’sfilm producers found it difficult to commercially exhibit their movies due to lack support from distributors as these films were not highly profitable . “ So the government should promote mini- theaters in districts to screen children’s films “ he demanded .

He also said the government should also extend finance liberally for production of chidlren’s films in the state. Child artist Kum Sunayana of Ammoru fame also participated in the media conference .

Reachout's News Bureau
November' 2009

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