Hyderabad|India|November'2009: Building up literally on its spectacular success in redefining luxury through Lodha Bellezza, the first 'By Invitation Only' project in the city of Hyderabad, the Lodha group now offers the second phase of this super luxury project, consisting of two high rise towers of 40 floors each.

Towering magnificently over the prime Eden Square, the super luxury housing by the Lodha Group signifies the premium position enjoyed by the city of Hyderabad as a resurgent IT hub in the country.

"In spite of a rapidly growing affluent class, Hyderabad did not have world class lifestyle project. With Lodha Bellezza, we bring to Hyderabad a thematic affiliation to California style living, sky villas," said Mr. Abhisheck Lodha, Director Lodha Group.

Emergence of Hyderabad as a leading IT destination and high disposable incomes has spurred the growth of luxurious homes exponentially in this southern city. It is this need of the aspirant populace of Hyderabad that the second phase of Lodha Bellezza strives to meet, since the first phase was received with exceptional enthusiasm.

With only one sky villa per floor, Lodha Bellezza goes much beyond quality construction, making a definitive statement in opulence and luxury - From cutting-edge home automation technology with cell phone-operated appliances to a private theatre in the residence. Complementing the fabulous residences, are high-end external lifestyle amenities like the clubhouse, exclusively for the residents of Bellezza, where the sports enthusiast and the leisure seeker can pursue their interests with equal passion. From the helipads at the top of each tower, the wi-fi pavilions over the pools to the breathtaking Californian landscaping, every detail collaborates to provide a living experience that truly harmonizes with international standards.

A globalised business environment demands working across different locations and time zones, and Bellezza strives to meet this need by providing a private office space from which one can operate comfortably without compromising on efficiency.

Lodha Bellezza thus creates in Hyderabad an unprecedented luxury housing project, with a vision to build better lives through innovative solutions and the best value for money.

Reachout's News Bureau
November' 2009