Hyderabad|India|May'2009: As the temperature all around continues to soar and the heat gets unbearable; cool off with Café Coffee Day’s (CCD) ‘Colours of Summer’. Colours - that add fun romance and life to summer. CCD, the chain that offers refreshing moments to millions across the country now introduces a range of eight new beverages that promises to beat the heat out of summer!

In hot weather loss of body fluids is a concern, it is important to keep the body cool and replenish the fluids that one looses and what better way than to choose from nature’s basket of special summer fruits - natural cooling aids provided so generously. From Ice Teas, Crushes & Shakes, CCD now has a new range of natural coolers be it the Green Apple Crush (green apple on ice) or the Strawberry Granita (delicious red Strawberry chiller) or the Lychee Shake (Lychee in a smooth creamy shake) or the Peach Treaty (Peach tea with ice) or the exciting Blue Lemon Slush (Blue Curacao in a tangy lemon chiller) all are specially created with the goodness of nature.

For coffee enthusiast; a Chill-o-Coffee (delightful coffee toned ice), or a Caramel Freeze (coffee with enticing swirls of caramel and toffee nut), or a Choco Rocks (Smooth and creamy chocolate on the rocks) have been created to tease the taste buds and mesmerize the senses.

Available across all CCD outlets the ‘Colours of Summer’ are priced between Rs 60/- to Rs 65/- ; a well deserved respite from the heat.

Commenting on Café Coffee Day’s latest customer value initiative, Bidisha Nagaraj, President-Marketing said, "At Café Coffee Day we are committed to enhancing the coffee experience for consumers through exciting new recipes. The new summer range of beverages is recognition of the fact that every season needs a specialized offering both in terms of the ingredients as well as taste. This new range of summer quenchers is designed to tantalize the mind and refresh the senses and we look forward to our customers beating the summer with our new offering."