Hyderabad|India|January'2009: Humor adds spice to life…….. so when you listen to BIG FM Hyderabad, the most humorous and musical station, you are sure to experience a ‘life banao’ fun. Continuing its supremacy in associating all the major events in Hyderabad, BIG 92.7 FM is all set again to offer a humorous experience to its listeners through a popular family entertainment comedy play ‘Mr. and Mrs. Karan Johar’. In Hyderabad, the play is organized by JCI Hyderabad Deccan, a worldwide federation of young leaders and entrepreneurs. Directed by Dinyar Contractor and produced by Nirav Parekh, the play cast Aman Verma and Delnaaz Paul as Mr. Johar and Mrs. Johar. The play will be held on 1 February 2009 at Shilpa Kala Vedika, Hyderabad.

Adding value to its listeners of the popular evening Hindi band ‘Kirkiri’ hosted by RJ Chetan, BIG FM has chalked out a crisp programming around the theme of the play. As pre build-up of the play, great content is planned on-air delivering a wholesome entertainment package, Mr. and Mrs. Karan Johar contest is running on-air wherein listeners (couples) play an entertaining Q&A with RJ Chetan which leads to a hooking situation where their secrets are unfolded. 100 lucky listeners will stand a chance to win exclusive tickets of the play.

Speaking on the association, Mr. Ashwin Padmanabhan- Station Director, BIG 92.7 FM Hyderabad, as a people’s choice station, we ensure value add service to our listeners by associating with almost all major events in the city. Humor is one of the most important ingredients in our programming format and through this play we will have a great range of assortment to offer our listeners.” Given the high level of consumer interest in the play, our on air integration is sure to provide entertainment unlimited! In line with our brand promise of Life Banao! Our listeners now have another opportunity to stay connected to their favorite evening Hindi time band ‘Kirkiri’.

Reachout's News Bureau
 January' 2009