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Aligning
Training to Revenues is a priority for India Inc
~Mentor
Learning Services identifies the key driver in learning & training in 2009~
India|February'2009: Waking up to the
realities of recession, India Inc is now increasingly looking at relating
training to quantifiable value returns and thereby revenue growth of the
company. This has been identified as a key driver in the learning &
training domain in 2009 by Mentor Learning Services – a leading learning
Company offering solutions to the IT, Manufacturing, FMCG, Banking,
Financial Services & Insurance, BPO & Retail industries in the area of
training, learning, people development and learning management and seeking
to define the Learning services industry in India.
A fast evolving offshoot/discipline of training & HR, Managed Learning
Services (MLS) is a systematic and scientific approach providing
continuous and intense organizational learning solutions to ensure skill
transfer and ownership of learning to employees. MLS addresses all the
learning needs of an organization – across levels and across locations.
The MLS model delivers the entire spectrum of learning services, right
from learning strategy to planning, implementation and measuring
effectiveness of learning in the context of required business goals. The
learning services industry is currently worth $1 Billion plus and poised
to grow multifold as there is now a strong need for specialized & skilled
workforce to propel India’s growth story in this gloomy financial
scenario.
Business results of any kind – revenues, productivity or customer
satisfaction – require appropriate display of employee skills & behaviours.
Effectively developing & aligning these behaviours/skills improves the
chances of delivering the required business result.
FMCG Sales force drives revenues for the organization through Coverage of
outlets-Reach & Conversion of effort to orders – Productivity. Creating &
deploying focused training programs which develop the necessary behaviours/skills
for achieving reach & productivity is the right way to deliver business
results.
Similarly achieving higher customer satisfaction in a BPO today requires
more than meeting Service Level Agreements. The customers want the BPO
associates & managers to think & innovate, suggest improvements on behalf
of the customer organization. This can be achieved only by aligning
necessary associate/manager behaviour with the innovations required by the
customer organization.
“This is the time to develop organizational sensitivity to delivering
business relevant, timely, measurable & cost effective learning to
employees. This is the job of a specialist team and many Indian
organizations need external support to do it” says Desikamani, Founder
Director of Mentor Learning.
C.K.Ranganathan, CMD of CavinKare which has been trying the MLS model for
the last two years says, “In tough times like this there is a necessity to
achieve sustainable skill development, measure it through rigorous indices
and transfer responsibility of learning to employees. Managed Learning
Services model presents an excellent opportunity to do it”
Reachout's News Bureau
February' 2009
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