The New Laura to
offer perfect 10/10 driving experience
India|May'2009: Škoda India, a fully owned subsidiary of Škoda Auto
a.s. Czech Republic (Volkswagen Group), one of the fastest growing car
manufacturers in Europe,has announced the launch of The New Laura
at an enchanting theatrical and musical launch event. Exhibiting a robust
and dynamic exterior design and luxurious interiors, the car truly blends
beauty with power and economy to offer a perfect 10/10 driving experience.The
New Laura is available in 3 engines & 6 variants; 1.8 TSI Ambiente Manual
Transmission, 1.9 TDI PD Ambiente & Elegance in Manual & Automatic
Transmission, and 2.0 TDI PD L&K in Automatic Transmission.
The Škoda Laura is recognized for its new
engine technology, excellent safety and comfort
features and good performance. Perfect handling,
directional stability and enhanced braking ability
have always been the hallmark of every Škoda
automobile and are mirrored in the new Laura as
well. Soaring high on the design, safety,
security, comfort, and convenience aspects, The
New Laura accelerates on the same track assuring
the customers a perfect 10/10 driving experience.
Speaking at the occasion, Mr. Thomas Kuehl, Board Member, Sales
& Marketing, ŠkodaAuto India said, “We are proud to present the
New Laura, which assures the customers a Perfect 10/10 driving experience.
ŠkodaAuto India has achieved tremendous success since its inception in
India and we are looking forward to achieve many more milestones with the
support of our valued Indian customers. We have received encouraging
reports on the recent launch of Škoda Superb with our customers embracing
the all new Skoda Superb qualities of design, safety, comfort and state of
the art technology. With the launch of the new Laura we are extending
these qualities once again making it the best in its class.”
“With the New Laura we will reinstate our supreme position in the C+
segment and aim at increasing our segment share by penetration into
smaller cities and towns in India for which we are also expanding our
dealer network and infrastructure to 65 points by this year end with
authorized outlets in Trichy, Salem and Haldwani”, added Mr.
Ashutosh Dixit, General Manager, Sales & Network Development, SkodaAuto
India.
Available in Arctic Breeze, Candy White, Diamond Silver, Black Magic
and Cappuccino Beige colours, the variants are priced at:
Ex-Maharashtra (in Rs.)
- 1.8 TSI Ambiente : 12,67,711
- 1.9 TDI Manual Ambiente : 12,98,999
- 1.9 TDI Automatic Ambiente : 13,70,000
- 1.9 TDI Manual Elegance : 14,35,434
- 1.9 TDI Automatic Elegance : 15,05,000
- 2.0 TDI Automatic L&K : 17,15,541
The launch event witnessed a spectacular musical extravaganza presented
by Shahriyar Atai, Dean Gregory, Ella Atai, Kyla D’souza and Amogh
Pant. The musical show artistically presented The New
Laura’s perfect 10/10 experience. Czech Consul General Ms. Eva
Drdrkova, celebrities from the silver screen and corporate honchos
added spice to the event with their presence.
Reachout's News Bureau
May' 2009
