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India’s biggest corporate cycling event with a social edge is back in city

Hyderabad|India|January'2012: The Atlanta Foundation along with prominent industry forums NASSCOM, ITsAP(The IT and ITES industry Association of A.P), TiE and AMCHAM(American Chamber of Commerce in India) and with the support of the Hyderabad Visitors Convention Bureau (HCVB) brings India’s biggest corporate cycling event, The Republic Ride – 2012 on 26th January, 2012 here in city at Gachibowli stadium in Gachibowli. With 5000 riders expected it will be India’s biggest corporate cycling event with a social edge.

As is the tradition for the past 3 years, the ride will happen on January 26 on the occasion of the Republic Day with distance options of 100Kms, 50Kms and 5KMs / 10Kms. The rides which began in 2009 with 189 riders, today enjoys a participation of close to 2000 riders. These riders are part of the vast corporate network in the city. Deloitte, CA, GE, Wells Fargo, Infosys, EA, United Health Group, Factset and many many more are active participating corporate teams. In fact, encouraged by the growing numbers, we foresee the highest participation so far of 5000 riders this time from 50+ corporate houses.

But what truly sets this event apart is that this is a socially-driven cycling event. The goal is to raise awareness and funds for the education of under-privileged students, such as -

1. Anjaiah Nagar Government Primary School

2. Ashray Akruti, (a school and a support organization for hearing impaired children)

Atlanta Foundation earlier donated rupees twenty laks for the Ashray-Akruti, a voluntary organization working for the hearing impaired and underprivileged children since 1996. It also donated 400 bicycles to various schools in the city. It also works to promote cycling for better health and greener environment.

Our rides (including the Freedom Ride on August 15) are borne out of our passion for cycling and education. Whether you are a concerned citizen or an avid cyclist, The Republic Ride will provide a unique cycling experience with a chance to make a positive difference to those who really need it.

It is widely known that cycling is one of the best ways for people to achieve good health and fitness. Indeed, cycling regularly to work has been shown to be the most effective thing an individual can do to improve health and increase longevity. Cyclists typically have a level of fitness equivalent to being 10 years younger. And it is eco friendly. It will be our endeavour to see that twin citians cultivate the habit of cycling. Ourt previous cycling events were a huge hit with the corporate world in the city. The participation is increasing each passing year.

On-going use of a bicycle has virtually NO carbon footprint. Bicycling is the most energy efficient form of transportation. You get healthy exercise from bicycling. We can reduce work stress by bicycling. Biking is therapeutic for the mind and spirit -- is fun and can make you happy. It also has therapeutic for the cardio-vascular system, live healthier. Regular cycling provides better muscle tone, bone mass improvement, clearer skin. Regular bicycling helps with personal weight management. Regular cycling can lead to lower health care expenses.. The exercise increase your productivity at work. Bicycling is a great full family and friends activity. Bicycling in neighborhood is a great way to meet your neighbors and build community. Bikes small profile reduces congestion.

The "Marriott, Hyderabad has been a new supporter of the Atlanta Foundation. They have extended all their support as part of their famed 'Spirit to Serve' program".

Jan 2012

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